82% traditional SMBs in overall 48 countries reported continued rise in cloud usage this year: Survey

The finding was based on the company’s research report involving 2,400 interviews in 48 countries, including 300 from India. (Image: Pixabay)

Technology for MSMEs: Cloud computing company DigitalOcean for developers, startups, and small-to-medium sized businesses (SMBs) has said in its latest report that 82 per cent of traditional SMBs globally have reported that their cloud usage has continued to increase this year. These 82 per cent SMBs were among the number of respondents who claimed increased cloud usage in 2020 amid Covid. Further, these respondents were part of DigitalOcean’s research report involving 2,400 interviews of respondents from enterprise companies, technology-focused SMBs, and traditional SMBs in 48 countries, including 300 from India.

“The cloud represents a massive opportunity for developers and SMBs to test their ideas and build their businesses and it’s more important than ever that they have access to easy-to-use cloud solutions that meet their unique needs,” said Yancey Spruill, CEO, DigitalOcean in a statement.

Among key findings of the report noted that apart from the challenge of having limited technical staff to manage cloud solutions, cost, technical training and education, and time required to manage services were the barriers to cloud adoption for traditional SMBs. Lack of cloud knowledge among SMBs was also reported in the report.

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For example, 48 per cent of respondents were not familiar with the term “cloud-native,” compared to the 5 per cent of respondents from enterprises who are not familiar with the term. Also, 56 per cent of respondents from traditional SMBs were not familiar with the term “digital native,” compared to 18 per cent of respondents from enterprises who are not familiar. The study was conducted by Aspen Finn from September-October 2021. According to a Zinnov report, the market opportunity for technology providers and enablers in digitising MSMEs will grow at around 25 per cent CAGR from approximately $30 billion in 2019 to around $85 billion in 2024.

This story was originally published on November 18, 2021.

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