Strong gross sales of iPhone 12 fashions lifted Apple to the highest of the worldwide smartphone market in the fourth quarter, a survey confirmed Monday.
The report by market tracker Gartner confirmed Apple bought some 79.9 million iPhone fashions in the ultimate three months of the yr – a 15 p.c surge from a yr earlier – to leapfrog Samsung in gross sales in a worldwide smartphone market which shrank by some 5.4 p.c.
The California big captured 20.8 p.c of the market to take the highest spot for the primary time for the reason that fourth quarter of 2016, in accordance to Gartner.
Samsung noticed an 11.8 p.c dip in gross sales to 62.1 million items in the interval, giving the South Korean firm 16.2 p.c of the worldwide market.
The total market was harm by world client warning, with the declines restricted by the introduction of recent 5G handsets, Gartner analysts mentioned.
“The sales of more 5G smartphones and lower-to-mid-tier smartphones minimised the market decline in the fourth quarter of 2020,” mentioned Anshul Gupta, senior analysis director at Gartner.
“Even as consumers remained cautious in their spending and held off on some discretionary purchases, 5G smartphones and pro-camera features encouraged some end users to purchase new smartphones or upgrade their current smartphones in the quarter.”
Huawei, the Chinese agency hammered by sanctions limiting its entry to US expertise, fell to fifth place with 8.9 p.c, in accordance to the survey.
For the complete yr, the market suffered a hefty 12.5 p.c drop as gross sales dipped to 1.3 billion items, the survey confirmed. Samsung remained the highest vendor for the yr with an 18.8 p.c share, forward of Apple’s 14.8 p.c.
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