Who is #FlatMatthew? Only Mindy Kaling and Jimmy Kimmel know, and judging by the preview of Doritos 3D Crunch’s Super Bowl advert, this thriller celeb’s ‘new look’ is startling!
One of the most important questions going into Super Bowl LV on Feb. 7 is not going to be “How many times will The Weeknd play ‘Blinding Lights’ to spite the Grammy Awards?” or “Will Tom Brady somehow manage to show up, even if the Tampa Bay Bucs get eliminated?” No, the most important thriller that soccer fanatics can be: who’s #FlatMatthew? This conundrum was launched within the teaser for Doritos’ commercial for his or her relaunched 3D Crunch. “Did you see him backstage?” Jimmy Kimmel asks Mindy Kaling at the beginning of the preview. “Oh, he’s got a new look. Like, a look that no one’s ever had before. But don’t mention it. Be cool.”
However, when Mindy turns to see this unnamed celeb come out for the interview, she is much from being “cool.” “Holy sh—” she says, proper because the teaser cuts off. The preview ends on with “#FlatMatthew” on the display screen. As to the identification of this thriller individual – and whether or not or not it’s someway associated to Jimmy’s longstanding on-screen rivalry with one Matt Damon – followers must tune into Super Bowl LV to search out out.
“I couldn’t be more thrilled to introduce this campaign to the world and see fans’ smiles,” mentioned Rachel Ferdinando, SVP and Chief Marketing Officer, Frito-Lay North America, in a press release. “With the launch of our biggest innovation in a decade in new Doritos 3D Crunch, we wanted to share in a big way. To be able to showcase this breakthrough flavor on the Super Bowl with the help of the incredible Jimmy Kimmel and Mindy Kaling is awesome. I can’t wait to reveal our third mystery character in the story.”
With the Nineteen Nineties en vogue for the time being, Doritos have lastly given in to the years of social media buzzing from snack fans and introduced again Doritos 3D for a brand new technology. Doritos 3D Crunch is described as “another level version” of the unique Doritos 3D snack. It’s becoming that Doritos 3D Crunch can be featured within the Super Bowl because it was the memorable “Laundromat” industrial (that includes actress Ali Landry) throughout 1998’s Super Bowl XXXII that put the snack on the map.
Doritos 3D Crunch will characteristic the identical three-dimensional form and are available in two daring flavors: Spicy Ranch and Chili Cheese Nacho. These taste choices are Frito-Lay’s newest enlargement within the hot-and-spicy meals class, one of many fastest-growing segments within the meals business, per PR Newswire.