TMC: ‘Didir Doot’ app got more than 5 lakh subscribers in 20 days

WITHIN 20 days of its launch, the ‘Didir Doot’ utility, rolled out by the TMC as a public outreach initiative, has got more than 5 lakh subscribers. According to a celebration assertion, a majority of those subscribers are aged between 18 and 35 years.

On February 4, TMC chief Mamata Banerjee launched the app to succeed in out the frequent folks via digital platform. According to the TMC, inside per week the app got more than one lakh subscribers, of whom the utmost quantity is in the age group of 18 years and 35 years.

The TMC mentioned in a launch on Tuesday, “The TMC is pleased to announce that the ‘Didir Doot’ application which was launched on February 4, 2021, has been downloaded by more than 5 lakh users in less than 20 days. ‘Didir Doot’ is a first-of-its-kind mobile app which has established itself as a platform of choice for people of Bengal to connect with the Hon’ble Chief Minister, Mamata Banerjee.”

The launch added, “The popularity of the app also left digital footprints because soon after the launch #AmiDidirDoot started trending on Twitter where the supporters from across Bengal pledged their support to Didi. The users have appreciated the content available on the app, such as Didi’s Speeches, Infographics and News Updates shared daily. When asked about the app, a user quoted “We can now receive timely updates about Didi’s activities and events. It’s an excellent platform to spread Didi’s ideology across the state”.”

According to TMC leaders, the app is “attractive and user-friendly interface of the app can be compared to the popular social media platforms”.

Updates and options are consistently added to improvise customers’ expertise.

A response crew ensures immediate replies to consumer’s suggestions and feedback, they added.

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